Hybrid school enrollments are trending up and many parents express a diverse range of reasons for enrolling their children in hybrid schools. Yet little is known about the pedagogical goals pursued by hybrid schools. We aim to help close this gap in the literature with a stated preferences experiment of hybrid school leaders’ perceptions of program success. Sixty-three school leaders participated in a survey experiment in which we randomly assigned attributes to hypothetical programs and asked school leaders to identify the most successful program. We find that hybrid school leaders consider a broad range of student outcomes when evaluating program success, including labor market outcomes, civic outcomes, and family life. Students’ religious observance produced the largest effect sizes, a reasonable finding considering that roughly two-thirds of the schools represented in our sample have some religious affiliation. We do not find evidence that test score outcomes and higher education matriculation contribute meaningfully to perceived success.
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